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Perfect Serve – Nick Kyrgios’ New Business Venture Rallying Aussies

Game, Set, Cheers.

He’s anything but ordinary—on or off the tennis court. Now, Nick Kyrgios is setting his sights on an entirely new arena: the beer industry.

Known for his unapologetic authenticity, bold personality, and a flair for breaking conventions, Kyrgios has always been a divisive figure. Love him or hate him, he’s channeling that same unfiltered energy into Stryda Brewing Co., a brand that thrives on innovation, disruption, and community.

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What’s more, the brand is inviting everyone and anyone to become part-owners, recently launching a public funding campaign through the crowdfunding platform, Birchal.

Stryda Brewing Co. says it isn’t just another beer brand—it’s a cultural statement. With community at its heart, Stryda aims to blend exceptional beer with immersive experiences, aiming to redefine how Australians connect over a drink.

Last month, the beer company made its first major move by acquiring the Wagga Wagga brewery in New South Wales, a local favourite. And this, the company says, is just the beginning. With plans to build a network of venues, partnerships, and a line of merchandise, Stryda is carving out a bold identity that mirrors Kyrgios’s rebellious and dynamic spirit.

That influence runs through every aspect of Stryda’s offering. Like Kyrgios, its flagship lagers are bold yet approachable—preservative-free, easy-drinking, and affordable. The 4.4% ABV lager delivers a full-flavoured experience, while the 2.2% ABV option offers a lighter, low-calorie alternative without sacrificing taste. New products are already in the works, promising even more excitement for beer lovers.

Stryda says it isn’t just about beer; it’s about creating a movement. From hosting immersive events to sponsoring community sports, the brand is fostering connections and making beer a part of shared experiences.

Stryda Brewing Co. and Nick Kyrgios are making a big statement. Together, they describe the beer as having an edge, a purpose, and being a brew that unapologetically breaks the mould.

Advantage, Kyrgios.

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